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Vlad and Nikita: The Global Preschool Phenomenon on YouTube




If you have a preschooler at home, chances are you have heard of Vlad and Nikita, the two brothers who star in one of the most popular and highest rated kids channels on YouTube. Vlad and Nikita are not just ordinary kids, they are global superstars who have attracted more than 230 million subscribers worldwide and 130 billion views since launching their channel in 2018. But who are they, why do kids love them, and how do they inspire kids? In this article, we will explore the amazing world of Vlad and Nikita, the global preschool phenomenon on YouTube.




vlad and nikita


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Who are Vlad and Nikita?




Their background and family




Vladislav (Vlad) and Nikita Vashketov are Russian American-born brothers who live in Dubai, United Arab Emirates. Vlad was born on February 26, 2013, and Nikita was born on June 4, 2015. Their parents, Sergey and Victoria Vashketov, originate from Moscow, Russia, and run 21 YouTube channels in 18 languages. They are also the co-founders of Content Media Group FZC, LLC, the company that owns the "Vlad & Niki" brand.


Their YouTube channels and content




The main channel of Vlad and Nikita is called "Vlad & Niki", which features their non-stop fun and crazy adventures. Each episode is produced with a creative mix of live action, animation, and music to create comedic videos for the preschool demographic. Some of the themes they explore include toys, games, challenges, experiments, superheroes, cars, animals, colors, numbers, shapes, etc. They also have other channels that focus on specific topics such as gaming, cooking, stories, songs, etc.


Their popularity and achievements




Vlad and Nikita are among the most influential kidfluencers in the world. They have won several awards such as the Kidscreen Awards 2021 for Best YouTube Channel (Preschool), the Webby Awards 2020 for People's Voice Award (Video Series & Channels - Youth & Family), the Streamy Awards 2020 for International (Russia), etc. They have also collaborated with major brands such as LEGO, Hasbro, Mattel, etc., and launched their own merchandise line of toys, games, books, clothing, etc.


Why do kids love Vlad and Nikita?




Their imaginative and adventurous personalities




One of the reasons why kids love Vlad and Nikita is because they have imaginative and adventurous personalities that make them relatable and appealing to young viewers. They are always curious about the world around them and eager to try new things. They love to play with toys, dress up as superheroes, go on exciting missions, explore different places, etc. They also have a great sense of humor and enjoy making jokes and pranks.


Their relatable and fun scenarios




Another reason why kids love Vlad and Nikita is because they create relatable and fun scenarios that capture the attention and imagination of kids. They use everyday objects and situations as props and settings for their stories. For example, they can turn a cardboard box into a spaceship, a sofa into a trampoline, a bathtub into a pool, etc. They also involve their parents, friends, pets, toys, etc., in their adventures. They make their videos interactive by asking questions, giving choices, inviting participation, etc.


Their creative use of animation and musicTheir creative use of animation and music


A third reason why kids love Vlad and Nikita is because they use animation and music to enhance their videos and make them more engaging and entertaining. They use colorful and cute graphics, sound effects, and special effects to add more excitement and humor to their stories. They also use catchy and original songs, nursery rhymes, and jingles to accompany their videos and make them more memorable and enjoyable. They have their own music channel called "Vlad & Niki Music" where they showcase their musical talents.


How do Vlad and Nikita inspire kids?




They encourage learning and curiosity




Vlad and Nikita are not only entertaining, but also educational. They inspire kids to learn and be curious about various topics such as science, math, art, history, geography, etc. They use toys, games, experiments, puzzles, etc., to demonstrate and explain different concepts and facts in a fun and easy way. They also encourage kids to ask questions, seek answers, and discover new things.


They promote positive values and behaviors




Vlad and Nikita are also positive role models for kids. They promote values and behaviors such as kindness, honesty, respect, responsibility, cooperation, etc. They show how to be good brothers, sons, friends, etc. They also show how to deal with emotions, challenges, conflicts, etc., in a healthy and constructive way. They also teach kids how to be safe, healthy, and happy.


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They celebrate diversity and inclusion




Vlad and Nikita are also inclusive and respectful of diversity. They celebrate different cultures, languages, traditions, etc., in their videos. They also feature guests from different backgrounds and countries in their videos. They show that everyone is unique and valuable, and that everyone can be friends and have fun together.


Conclusion




Vlad and Nikita are more than just YouTube stars, they are global preschool phenomenon who have captured the hearts and minds of millions of kids around the world. They are entertaining, educational, inspirational, and relatable. They are imaginative, adventurous, creative, humorous, curious, kind, respectful, responsible, cooperative, inclusive, etc. They are the ultimate kidfluencers who have created a positive impact on the lives of many kids.


FAQs




How old are Vlad and Nikita?




Vlad is 10 years old (born on February 26, 2013) and Nikita is 8 years old (born on June 4, 2015).


Where do Vlad and Nikita live?




Vlad and Nikita live in Dubai, United Arab Emirates.


How many YouTube channels do Vlad and Nikita have?




Vlad and Nikita have 21 YouTube channels in 18 languages.


What are some of the awards that Vlad and Nikita have won?




Vlad and Nikita have won the Kidscreen Awards 2021 for Best YouTube Channel (Preschool), the Webby Awards 2020 for People's Voice Award (Video Series & Channels - Youth & Family), the Streamy Awards 2020 for International (Russia), etc.


What are some of the merchandise that Vlad and Nikita have launched?




Vlad and Nikita have launched their own merchandise line of toys, games, books, clothing, etc.


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